Privacy Policy

Last updated: November 17, 2025

At Sports Research International, we are committed to protecting your privacy and handling your personal information responsibly. We comply with applicable global privacy laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA/CPRA), Australian Privacy Principles (APPs), and other international data protection standards.

We respect your right to privacy and will never share, sell, or disclose your personal information to third parties except as outlined in this policy, required by law, or when you provide explicit consent.

This Privacy Policy explains how we collect, use, store, and protect your information when you visit or interact with our website, sportsresearch.store. We may update this policy periodically. Please check this page regularly to ensure you are aware of any changes.

Information We Collect

We may collect personal information when you visit our website, create an account, make a purchase, subscribe to our newsletter, or contact our support team. This may include:

  • Name and contact details (email address, business name, phone number, mailing address)

  • Demographic information (location, IP address, preferences, interests)

  • Order and transaction information for purchases made through our website

  • Payment information provided during checkout (see “Payments & Security” below)

  • Communications and feedback, such as customer service messages or survey responses

We also collect non-personal data—such as browser type, device information, and pages visited—for analytics and website performance.

Payments & Security

Sports Research International does not have access to your full credit card details. All payment transactions are processed securely via third-party payment providers that comply with PCI-DSS (Payment Card Industry Data Security Standards).

We store only limited transaction details as necessary for verification, fraud prevention, customer support, and refunds.

How We Use Your Information

We use the information we collect to operate and improve our services, communicate with you, and provide a better customer experience. Specifically, we may:

  • Process and fulfil your orders

  • Respond to your inquiries or support requests

  • Improve our products, services, and internal operations

  • Send marketing communications (only if you have opted in)

  • Conduct market research to understand customer preferences

  • Personalise website content, recommendations, and advertising

Under GDPR, our legal basis for processing personal data includes:

  • Your consent

  • Performance of a contract

  • Compliance with legal obligations

  • Legitimate business interests such as improving our services

Security of Your Information

We implement appropriate technical, administrative, and physical safeguards to protect your personal data from unauthorised access, disclosure, alteration, or destruction.

All payment information is transmitted using secure, industry-standard encryption.

Cookies and Website Analytics

Our website uses cookies and similar technologies to enhance your browsing experience and to understand how visitors interact with our site.

Cookies help us:

  • Enable essential website functionality

  • Analyse website traffic

  • Offer personalised content and advertising

You may choose to accept or decline cookies through your browser settings. Disabling cookies may affect website functionality.

Links to Other Websites

Our website may contain links to external websites. Once you leave our site, we do not have control over how other websites manage your information, and we are not responsible for their privacy practices. Please review their privacy policies before providing personal information.

Your Rights

Depending on your location and applicable laws, you may have the right to:

  • Access personal information we hold about you

  • Request correction of inaccurate or incomplete data

  • Request deletion of your personal data (where legally permissible)

  • Withdraw consent for marketing at any time

  • Request data portability

  • Object to certain types of data processing

  • Lodge a complaint with your local data protection authority

To exercise any of these rights, please contact us. We typically respond within 1–3 business days.

Controlling Your Personal Information

You can manage your information in several ways:

  • Opt out of marketing communications via unsubscribe links or by contacting us

  • Adjust cookie settings through your browser

  • Request access, deletion, or correction of your data

  • Decline to provide certain information (although this may affect service availability)

We will not sell or lease your personal information to third parties.

Data Retention

We retain personal information only as long as necessary to fulfil the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce agreements. When no longer needed, your data will be securely deleted or anonymised.

International Transfers

Sports Research International operates globally. Some of our service providers may store or process data on secure servers in regions such as:

  • The United States

  • The European Union

  • The United Kingdom

  • Other jurisdictions with adequate data protection frameworks

When transferring data across borders, we implement appropriate safeguards such as Standard Contractual Clauses (SCCs) or equivalent mechanisms to ensure your information remains protected.

Children’s Privacy

Our website and products are not intended for individuals under 16 years of age. We do not knowingly collect personal information from minors. If you believe a child has provided us with personal information, please contact us immediately so we can remove it.

Updates to This Policy

Sports Research International may update this Privacy Policy to reflect changes in law, technology, or business operations. The most recent version will always appear on this page with the “Last updated” date.

Contact Us

If you have any questions about this Privacy Policy, want to access or correct your personal data, or believe your privacy has been compromised, please contact our Customer Support team.   

We will respond promptly and work with you to resolve any concerns.